Monthly Archives: October 2008

a loyale magical kingdom

i am home, loyale is home…we’ve found a little nest in the big apple.

more to come soon!

eco-chic peace, xoxo, jenny


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touched by O’s magic wand + other neat things…

i have been a bit blog delinquent due to travels & festivities that have held me up!  things are all nifty though & i am glad to be back.  so, i hope you pick up the november O magazine, there is a little spiel about me & loyale revolving around the women rule! competition that i won in may! and there are so many great stories in this article about fabulous women doing incredible things.  if you want to save trees, you can check out the whole thing on my site under the press section last night i celebrated this feature with my gorgeous, groovilious friend erica at marquee in nyc to launch the november magazine & O’s collaboration with the white house project. it was a blast – i adore marie c. wilson, the founder of the the white house project who i got to hug & toast with, then i boogied till 1am.  good times! 

there were also good times in sunny l.a. where i spent time with one of my favourite people on the planet, amee sas at the D&A green market…plus i got to visit with alicia silverstone, emily deschanel & angela lindvall who all swung by the booth to check out the spring 09 collection.

and i was lucky enough to hang out with my most favourite beauty ladies, amy of buddha nose + kim of priti eco-nail polish who had a booth around the corner from mine…i have soothing balms & fantastic, vibrant eco-nail polish up my ying yang thanks to these eco-hotties…

things are chugging along on this front: designing fall 09, moving into a swanky new office & managing orders from the big rush due to O & cookie mag. who was kind enough to feature our mommy & me faux fur jackets in their november issue.  more to come on the new office & some ritzy news about glamour mag. & tag heuer giving loyale some love…

eco-chic peace, xoxo, jenny

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swanky rendez-vous with eco-icons

i had an extremely mind-blowing morning yesterday that i wasn’t quite prepared for…called in by glamour magazine as one of the country’s 70 women eco-influencers a few months ago, the day of the shoot arrived and i trotted down to central park to rendez-vous at the quirky ‘tavern on the green’.  upon my entrance i was blown away by the caliber of women in the room!  i chatted it up with laurie david (founder of, heather & jen (the ladies), jeanie pyun (director of, starre vartan (founder of and jill fehrenbacher (founder of  then i spoke about loyale and the importance of organic cotton clothing with alicia silverstone, christy brinkley and josie maran.   the best was yet to come…my day was truly made when i had the pleasure of meeting and speaking with alice waters of chez panisse and the promoter of all things right and good!  she was darling and so cool; i can’t believe i got to pal around with such an icon.   thanks glamour and look out for the story in april 2009’s eco-issue…

eco-chic peace!  xoxo, jenny hwa

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